MODERN APPEAL
Modern Optical International adds four new models to its Modz collection, celebrated for its minimalist, street-style-inspired designs with unisex appeal in a classic color palette.
New styles Amarillo, Denton, Medford, and Seattle (pictured) are constructed of quality materials such as handmade zyl, stainless steel, and TR-90.
The Seattle style (pictured in Tortoise) combines handmade zyl, metal trim, an on-trend keyhole bridge, and spring hinges.
Merchandising materials for the contemporary collection include large-format imagery.
All Modz frames are covered by a two-year warranty and include branded premium clamshell cases (with qualifying purchases).
The suggested retail price range is $99 to $119.
INFO: 800-323-2409, MODERNOPTICAL.COM
LUXE BLUE LIGHT PROTECTION
Tom Ford eyewear from Marcolin releases the Blue Block Collection, ready-to-wear eyewear featuring lenses that offer blue light protection in a luxury frame style. There is no need to even replace the demo lenses.
The Blue Block treatment is a coating designed to reduce the risks associated with exposure to harmful HEV or blue light rays emitted from LED screens such as computers, smart phones, and tablets. The lenses also block 100% of UV rays, offering protection and luxury for the fashion-conscious wearer.
The collection debuts with two styles: FT0575 and FT0633. Additional styles are slated to launch next month.
Pictured is style FT0575, offering an on-trend metal bridge and the signature Tom Ford “T” logo. Suggested retail pricing for the launch styles starts at $420.
INFO: 800-345-8482, US.MARCOLIN.COM
KENMARK EYEWEAR
Original Penguin | The Stewart | Zyl | 49/20-140 | Black, Crystal, Faded Denim, Mirage Gray, Tortoise | Men
INFO: 800-627-2898, KENMARKEYEWEAR.COM
SILHOUETTE
neubau eyewear | Manu | Stainless Steel | 47/19-135, 49/20-140 | Graphite Matte, Eclectic Silver, Eclectic Silver/Black, Glorious Gold | Unisex
INFO: 800-223-0180, SILHOUETTE.COM
TURA
Kate Young for Tura | K701 | Metal | 50/20-135 | Rose Gold, Silver | Women
INFO: 800-242-TURA, TURA.COM
THE PERFECT FIT
Altair Eyewear introduces an alternative-fit collection within its Evolution brand, offering optical styles designed specifically for wearers with low nose bridges and/or high cheekbones.
In line with the Evolution brand’s on-trend silhouettes, the debut alternative-fit collection features two styles for men (A4045 and A4046) and two styles for women (A5042 and A5043).
The styles appeal with adjustable nose pads, triple laminate colorations in a classic palette (Tortoise, Caramel, Olive, Burgundy, and more), and easy-to-wear shapes.
Pictured is style A5042, which features a versatile, modified rectangle shape and laser-cut detailing in an art deco pattern on the temples.
Suggested retail pricing is $140.
INFO: 800-505-5557, ALTAIREYEWEAR.COM
PARISIAN PASSION
Kate Spade New York aims to encompass the spirit of Paris in the 1920s with its Fall/Winter 2017 eyewear collection from Safilo.
Highlighting the chic city as a diverse hub of people, ideas, and cultural influences, the new collection offers a mix of romantic and playful shapes in posh colors and patterns.
Optical styles include Aisha 2 (pictured), a soft cat-eye style with dramatic appeal, and Charissa, a signature round silhouette with a keyhole bridge and a two-tone gradient color palette.
New sunglass styles Adelais/s, Jalena/s, Kahli/s, and Drystle/s feature pops of prints and decorative details.
The suggested retail price range is $160 to $230.
INFO: 800-631-1188, MYSAFILO.COM
ITALIA INDEPENDENT
Billo 0305 | Metal | 50/19-145 | Brown/Aqua Green, Rose Gold/White | Unisex
INFO: 800-567-2020, ITALIAINDEPENDENT.COM
ØRGREEN
Yuniku | Ø12 | Polyamide | Customizable sizing | Black, Dark Gray, Brown, Light Gray, Dark Blue, Red | Unisex
INFO: 844-796-4623, ORGREENOPTICS.COM
MOREL
Koali | 20017K | Mazzucchelli Acetate | 54/16-140 | Black/Crystal, Cobalt Blue, Deep Red, Lilac | Women
INFO: 800-526-8838, MOREL-EYEWEARUSA.COM
WATER READY
Wiley X unleashes the new WX Omega with polarized emerald-green mirror lenses and a frame designed in advanced Kryptek Neptune camouflage.
The new WX Omega is geared toward anglers and boaters, and designed to amplify color contrast and offer premium performance and protection for wearers who work/play on the water.
Boasting eight-layer polarization, emerald-green mirror coating, and amber tint, the shatterproof Selenite polycarbonate lenses are specifically engineered to deliver high visual definition (for spotting game fish, schools of bait, shallow drop-offs, and more), Wiley X states.
The WX Omega meets ANSI-Z87.1 High Velocity and High Mass Impact Standards and Federal OSHA 1910.133(b)(1)(1) Standards.
The style is Rx-ready via the Wiley X DIGIFORCE prescription lens technology.
Suggested retail pricing is $140.
INFO: 800-776-7842, WILEYX.COM
ROMANTIC DETAILS
FYSH UK unveils its latest, runway-inspired release from WestGroupe.
Four new optical styles (F-3586, F-3587, F-3588, and F-3590) stand out with intricate animal, abstract, or nature-inspired patterns and bright or moody pops of color—perfect for women who seek distinctive, high-quality eyewear. Standout design details include hints of shimmer and metallic and modern gradient effects on updated, easy-to-wear silhouettes.
Pictured is bohemian-inspired style F-3588, showcasing a romantic paisley openwork design on the end piece and temples. The versatile style tempts with its modified square shape and dropped bridge. Pictured in Black/Gold, the style is also available in Cobalt/Purple, Brown/Silver, and Raspberry Cider.
Suggested retail pricing is $225.
INFO: 855-455-0042, WESTGROUPE.COM
PLAN B EYEWEAR
Staag Spectacles | Orson | Acetate/Titanium | 50/20-148 | Crystal/Silver, Matte Black/Black, Tortoise/Gold | Men
INFO: 888-399-7742, ALTERNATIVEEYES.COM
SPY
Fatigue MX Series | Klutch | Scoop ventilation system, GeoForce face foam, Lexan lens | Medium Fit | Jersey Red, Jersey Yellow, Flare, Stone Wash, Infinite Teal, Blocked Green Flash, Black, SPY + Realtree, Matte Fatigue | Motocross riders
INFO: 855-655-8980, SPYOPTIC.COM
L’AMY AMERICA
Champion Extended Size | CU4019 | Titanium/Acetate | 59/17-150 | Gunmetal, Black, Gold | Men
INFO: 800-243-6350, LAMYAMERICA.COM