Continued Commitment

As they say, the show must go on.

And for Vision Expo, the industry trade show organized by The Vision Council and Reed Exhibitions, it surely is—virtually.

“While we are disappointed to not be able to host an in-person Vision Expo West show, Vision Expo remains committed to serving the industry,” says Fran Pennella, event vice president of Vision Expo at Reed Exhibitions. “To meet the industry’s urgent need and desire to continue conducting business, we have rolled out a comprehensive series of virtual offerings to bring the optical community together in between our physical events under the umbrella of ‘Vision Connects.’”

Here, we highlight a few Vision Connects programs to keep on your radar.

To stay up to date on offerings: east.visionexpo.com/en-us/Experiences/vision-connects.html.

VIRTUAL EYE2EYE SERIES

This complimentary series of panels and engaging convos brings together industry leaders to discuss timely topics, including pediatric eye exams + preparing children for the new school year, developing a Covid-19 business recovery plan, and more.

INFOCUS

Launched in August, the short + sweet InFocus video interviews check in with some of Vision Expo’s top industry attendees and OPTImum program buyers for insider-intel Qs like, “How do you decide on a frame or a frame line?” and “What advice do you have for a new store owner or someone relaunching?”