SHAMIR

Glacier Anti-Fog With Duplex Technology

As the public continues to wear face masks amid the Covid-19 pandemic, eyeglass wearers experience the uncomfortable—and potentially dangerous—situation of lenses fogging up.

Shamir’s Glacier Anti-Fog lens coating with Duplex Technology delivers two technologies in one lens: Glacier Plus, Shamir’s premium anti-reflective coating, on the front side of the lens, and a built-in anti-fog coating on the back side, providing protection against fog without the need for a spray or cloth activator or reactivator.

The offering’s technology was originally developed for athletes who produced a lot of vapor via humid air, but in today’s environment, this solution is now desirable for wearers in search of a permanent, cost-effective anti-fog alternative to sprays.

The coating is available in poly and Trivex materials on all Shamir products.

whenvisionmatters.com

ESSILOR

Crizal Rock

According to Ipsos, eyeglass wearers clean their lenses more than 14 times per week—and 77% of wearers wipe their lenses with T-shirts, tissues, and/or towels at least once a week.

In response to the clear need for a lens that is durable and easy to clean, Essilor introduces its most scratch-resistant Crizal No-Glare lens ever made: Crizal Rock.

According to Essilor, Crizal Rock is three times more scratch-resistant than entry-level lenses and two times easier to clean than main competitors after extensive smudging.

Crizal Rock features High-Resistance Technology and an HSD superhydrophobic topcoat for smudge resistance.

essilorpro.com

OPTIFY

E-Commerce Platform

Designed to help optometrists thrive in the age of digital shopping, Optify has introduced an e-commerce and marketing platform specifically for the optical.

“We wanted to create a digital hub where patients could interact with their optometry practice in a way that they haven’t been able to in the past,” says Optify CEO Dave Barton.

With Optify, O.D.s can connect with patients not just for yearly Rx maintenance but also to interact with the frame collections they sell. “Optify helps change the patient’s digital experience from medical to shopping,” says Barton.

The HIPAA-compliant software aids with home/in-office try-ons and offers a patented photo measurement system.

optifyonline.com

SHORT CUTS

Eyecare Option

◄ Johnson & Johnson Vision introduced a new option for patients with presbyopia: Acuvue Oasys Multifocal contact lenses with Pupil Optimized design. The new lens is now available in the U.S., Canada, and Puerto Rico.

jnjvisionpro.com

Truly Unlimited

Cherry Optical Lab has expanded its no-fine-print warranty policy to include orders canceled prior to completion.

cherryopticallab.com

Expanded Portfolio

VSP Optics announced that the Unity BioSync with HydraMist contact lens is now available in two base curves: 8.5 mm and 8.8 mm.

vspproviderhub.com

 

 

TRENDING VIDEO

SHAMIR ANTI-FOG

Click here in EB’s digital edition for our livestream with Shamir to learn about Glacier Anti-Fog with Duplex Technology.

 

 

TRENDING VIDEO

ESSILOR CRIZAL ROCK

Click here in EB’s digital edition for our livestream with Essilor to discover more about the Crizal Rock release.