BOYS’ FRAMES

Boys will be Boys

It’s Winsome and Win Some for today’s young male eyewear consumers, who are seeking vision correction, eye protection, style, and more from their glasses

BY AMY SPIEZIO

It’s not always easy to get boys into their glasses. Take Noah, for example. The four-year-old was reluctant to wear his new and necessary specs until his tech- smart mom, Lindsey Fisher, started the Facebook page Glasses For Noah. A year and 93,000+ likes later, and Noah has a full eyewear wardrobe, including sun and ophthalmic eyewear that he has worn in photos posted to the social media page as well as during appearances on local news programs and even The Today Show.

While convincing boys to put on their glasses may not be the easiest part of the day for most parents, the selection of frames is increasingly easy thanks to more style and function options taken into consideration by the following large-scale and independent eyewear brands alike.

Glasses for Noah Facebook page

Pez style Slide from A&A Optical

Everyday Daring

Splashes of color, interesting patterns, and grown-up styles fit for small-sized consumers are likely to be seen everywhere from the classroom to the mall as boys’ eyewear options add subtle splashes of color and fun technical details such as temples that can twist and turn for an interactive, non-matched look.

Izod style IZ611 from ClearVision Optical

Eddie Bauer style EB8328 from New York Eye

KLiiK style 514 from Westgroupe

Ogi Kids’ OK103 full range of colors

The Blue Crew

In a recent survey of iPhone 5C buyers conducted by Consumer Intelligence Research Partners (CIRP), the blue color option was found to be a hot choice for men. Blue’s sleek and chic appeal continues into the junior men’s set where blue eyewear and sunglasses are as hot as a blue flame. Whether mixed with more conservative torts or used as a splashy highlight, blue is on board.

Columbia Boys style Red Cliff C03 from L’Amy America

Bollé style Crown Jr.

Dolabany style President from Best Image

Easy Clip style EC331 from Aspex

Carrera style CA 6216 from Safilo

Take me out to the Ball Game, and the Lacrosse Game, and...

Oakley Quarter-Jacket style 009200

Sports are a way of life for American youth, with a staggering 35 million U.S. kids playing in organized sports each year, reports statisticbrain.com. And a good number of these kids are looking for eyewear, whether it’s specifically for sports or it’s non-goggle eyewear that’s designed to stand up to the rigors of active living. While every parent may dream of junior buying them a house after their successful seasons as a major leaguer, watching their little stars shine in cute eyewear on the local team is fun, too.

Hilco style C2

Kenmark TMX styles Slide, Pipeline, and Stinger

RecSpecs style mx30

Marchon’s XGames style Skate

Harley-Davidson Wild Child style HDT 110 by Marcolin/Viva

Revved Up

Racing around the neighborhood with engines roaring may be quite a few miles down the road for these young eyewear consumers, but in the meantime, they opt for eyewear in motion with skating and extreme themes and motifs and well as branding with automotive and motorcycle refrences.

A new Cars style from Luxottica

Converse style K013 from REM Eyewear

Little Luxuries

Just because you’re young doesn’t mean you don’t deserve the very best. A growing number of independent luxury eyewear manufacturers are adding children’s options to their catalogs, providing discerning parents with a stylish option for their tots.

Lafont style OVNI

Lindberg style Henrik

JFKids Just Adjust style Garcons from JF Rey

Oliver Goldsmith Kids style Lord Mini

Sun for Sons

Thanks to their eyes’ development and the amount of time they spend outside, youngsters need protection from UV rays and the sun’s damage. Whether in wrap style or retro wayfarers, or even in clip-on form for sitting in the outfield, riding bikes, or simply enjoying the daylight, children’s sunglasses are increasingly available in popular brands and fun styles.

Eyes Cream Shades style Greg

Veggie Tales style 3015 from Eyes of Faith

adidas style little evil a 413 from Silhouette

Revolution style REK2027