{SPECTACLE LENSES}
A CLOSER LOOK
Shamir’s New Intelligent Design

Shamir’s newest addition to its Autograph progressive lens family is one it says brings personalization to a new level. Shamir Autograph Intelligence is designed to match the wearer’s “visual age,” which refers to the physiological age of the eye (and the required addition).

Shamir’s research mapped out how the importance of the addition zones differ by patient age (e.g., younger presbyopes preferring a digital zone, and 60+ presbyopes preferring traditional reading zones), and how important switching from zone to zone throughout the day was to various ages.

The company’s new Eye-Point Technology AI uses complex computations to take into account the actual viewing angles configured for every distance. The resulting lens utilizes a Continuous Design concept that links one product with a continuum of designs that meet a range of specific visual needs—allowing ECPs to offer patients a unique lens design ideally suited to their specific Visual Age, in all vision zones, and offering “instant focus” at all distances.

The lenses are easy to fit and easy to order, with no additional surveys needed.

INFO: shamirlens.com , shamirautographintelligence.com

{LOW VISION}
Autofocusing Telescope

Ocutech introduces its new VES Falcon Autofocus Bioptic Telescope, the next-generation autofocusing bioptic for the visually impaired.

The Falcon offers high-contrast 4x Keplerian optics with a 12.5-degree field of view and a focusing range as close as 13 inches. It operates for eight hours on a single charge and is comfortable to wear, weighing just 3.2 ounces.

INFO: 800-326-6460, ocutech.com

{SPECTACLE LENSES}
A CLOSER LOOK
Superfast Photochromic

VSP Optics is debuting its new light-reactive lens technology that brings fade-back time to seconds rather than minutes.

In addition to its quick fadeback speed, SunSync Elite retains the core benefits of original SunSync Light-Reactive Lenses, including achieving a dark tint outdoors and indoor clarity, 100% UV protection, targeted blue light filtration, durability, and a one-year guarantee for VSP members.

SunSync Elite will be available to order beginning Oct. 10.

INFO: sunsynclenses.com/sunsync-elite

“SunSync Elite sets a new benchmark standard in photochromic performance, solving one of the most common reasons many patients shy away from choosing light-reactive lenses. For years, we have been focused on developing truly next-generation products. We’re excited to transform this lens category and offer a more effective solution for doctors and their patients.”
—Randy Dannewitz, senior vice president of strategic development, VSP Optics

{EQUIPMENT}
Mr. Blue Gets Sporty

Essilor Instruments USA has added Mr. Blue Sun & Sport to its line of lens finishing systems. Mr. Blue Sun & Sport allows ECPs to expand their in-house edging capabilities to include custom-made sunwear, Chemistrie clips, and even high-wrap sun lenses for extreme sports.

The system’s sport features include the ability to achieve a wider frame coverage with a partial step bevel in addition to a full high-curve asymmetric bevel and step bevel.

The system also has all the premium edging features that are offered in the Essilor Instruments’ current Mr. Blue 2.0 machine.

INFO: 855-393-4647, essilorinstrumentsusa.com

{EYE HEALTH}
Blue Light Health

Bausch + Lomb has launched Ocuvite Blue Light eye vitamins, a nutritional supplement formulated with lutein and zeaxanthin isomers, the key eye nutrients that help absorb blue light before it reaches the macula.

The vitamins are designed to help meet the needs of patients who spend a lot of time in front of digital screens, thereby exposing their eyes to artificial blue light several hours a day.

INFO: ocuvite.com , bausch.com

Marketing Resources

Transitions Optical has created educational and point-of-sale tools to support its new Transitions Signature lenses style colors and Transitions XTRActive style mirrors lenses. Included is information on how to dispense, style, and communicate the brand message and the new stylish lens technology. ECPs can order a custom launch kit at TransitionsPRO.com/freestyle .