ALCON
Tryptyr
Alcon announces the U.S. launch of a treatment for dry eye disease (DED), Tryptyr (acoltremon ophthalmic solution) 0.003%.

According to Alcon, Tryptyr demonstrates a statistically significant increase in tear output as early as day one of treatment—a faster-acting option compared with other DED treatments.
Alcon provides resources to support eyecare professionals prescribing the therapy, including a dedicated dry eye sales team and educational materials, in addition to a “First Fill Free” trial program and ongoing copay support for eligible patients.
COBURN TECHNOLOGIES
Huvitz HPE-990 Lens Edger
Coburn Technologies introduces the Huvitz HPE-990 Lens Edger to its in-office finishing system lineup.

The platform is designed to deliver higher stability, faster processing speeds, and expanded edging options while supporting plastic, high-index, polycarbonate, Trivex, and glass lens materials.
The HPE-990 is available in five models, from the base HPE-990 N to the HPE-990 Pro, which includes integrated drilling and Deep Step Bevel technology for step bevels up to 20 mm to accommodate lens-over-frame eyewear styles.
HOYA
Hoya Polarized Lenses With Lumacore Mirrors
Hoya Vision Care launches Hoya Polarized Lenses with Lumacore Mirrors, lenses that embed both the mirror and polarized filter within the lens material—designed to enhance durability, reduce glare, and maintain visual clarity while offering long-lasting aesthetics, according to the company.

The embedded mirror resists scratching, peeling, and wear over time, unlike surface-applied coatings, Hoya shares.
The lenses are available in two initial options—silver mirror with gray polarized and gold mirror with brown polarized—with additional colors planned.
Short Cuts
Vendor Partnership
Advancing Eyecare names Marco Lombart and Santinelli International as premier vendor partners for PECAA Max, giving members access to capital equipment, instrumentation, and support services.
Cyber Liability
The American Optometric Association’s AOAExcel announces a new cyber liability insurance product for members through Lockton Affinity, offering comprehensive, competitively priced coverage and access to cyber-response professionals to help practices manage breaches and minimize disruption.
Acquisition
EssilorLuxottica acquires Belgium-based Automation & Robotics, a specialist in automated optical lens quality control systems.
Program Updates
VSP Vision announces its Premier Edge program will move to a single-tier model with streamlined eligibility, while its PECAA Max program will introduce new Marchon and Altair frame rebates and temporary dues rebates.