Nov. 9, 2023 — Thélios, the eyewear division of LVMH, has announced its acquisition of Barton Perreira, a luxury eyewear company founded by Bill Barton and Patty Perreira in 2007.
“We are looking forward to working with Barton Perreira’s talented team and dedicate ourselves to preserving its unique identity while leveraging our resources and expertise to further develop the brand,” says Alessandro Zanardo, CEO of Thélios.
“We are incredibly proud of what Barton Perreira has achieved over the years, and we believe this partnership with Thélios will take the brand to new heights,” says Bill Barton, co-founder and CEO of Barton Perreira and Patty Perreira, co-founder and designer of Barton Perreira. “Thélios shares our passion for craftsmanship and quality, and we are excited to see the wonderful things we will achieve together."
Set to be completed in the next few weeks, the acquisition represents an expansion of Thélios’s portfolio in the luxury eyewear market.