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The optical industry's newest products and promotions

CLEARVISION

An American luxury brand, Cole Haan's eyewear and sunglass collection for men and women is defined by premium qualities luxury customers love—rich materials, artisan details, leather accents and custom colors. The CH 659 women's sunglass blends a handmade laminate front with a bold metal temple that has an illusionary "Optic Weave" pattern. CH 659 is striking in Tanzanite or Tortoise.

L'AMY AMERICA

L'Amy America and Nina Ricci Eyewear reintroduce the iconic 3203 worn by Jacqueline Kennedy Onassis in 1978 (see back cover). ■ The NR3203, designed and manufactured in France, crafted of handmade zyl. comes in six stunning colors, and launches to high-end department, optical and specialty store retailers this month. $125.00 wholesale/$250.00 msrp.

LAFONT

Lafont is proud to present the new collection RIVIERA! ■ Inspired by the timeless charm of the 30's and relaxed elegance of summer on the Cote d'Azur, Lafont presents: for the ladies new lacy acetates, for the men tweeds and very chic textile effects. ■ Also, a limited edition "Riviera" box with one optical and one sunglass frame, each in an exclusive color."

MOREL

The NEW Orchid collection from Koali emulates the Orchid with its delicate lines. This 100% stainless steel, allergy-free concept features understated, metal, spiral scrollwork that creates an ultra light temple with blossoming volume. The temple pattern is a symbiosis of plants. Orchid will be introduced in four styles, two full rimmed, and two semi-rimless, followed by a special higher end collection of "Orchid Brows."

LUXOTTICA

Visit LuxandMe.com to and the latest product releases, trend information, and to learn about the Luxottica quality and much more. Check out the Luxottica University section of the site for CE courses and the My Store section to learn more about the marketing programs, tools, knowledge and information share designed to help you grow your business.

MYKITA

This season MYKITA celebrates its 5th anniversary with a Platinum edition, and book about the company! MYKITA's Collection No.2, made from acetate, features retro inspired shapes in an array of new colours. The designs are clear and distinctive, as acetate allows a more sculptural look. www.mykita.com

SAFILO GROUP

Jimmy Choo Eyewear reflects the brand's glamorous and distinctive design signature, combining vintage styles infused with rich textures and unique details in a sophisticated collection.

■ The JIMMY is a contemporary take on the classic aviator, featuring an oversized teardrop design with slender metal details and discreet logo.

SHAMIR INSIGHT

Shamir Autograph®, Shamir's line of digitally back-surfaced lenses, gives patients the opportunity to personalize lenses to their lifestyle. Shamir Autograph® is created to the highest level of optical accuracy (up to 1/100 diopters) and provides up to 20% wider fields of vision. Vision has never been as customized as it is today with Shamir Autograph®.

SEIKO OPTICAL

Look to Seiko Optical to give your patients their best vision ever, with Seiko branded lenses and frames. New 1.74 index single-vision lenses combine patented design, unique 1.74 resin, and SuperClean AR. PAL wearers will appreciate wider fields of view and stable vision offered by Seiko and Perfas branded 100% back surface lenses. Web: www.seikoeyewear.com. Phone: 201-529-9099

VIVA INTERNATIONAL GROUP

The sophistication of ESCADA continues to entice today's fashions throughout all of its collections. Remaining loyal to the brand's illustrious style, the ESCADA spring 2009 eyewear collection offers an exciting mix of luxury and femininity. Shown: Escada style VES 153