Articles
All Grown Up
These days, children prefer the cool styling of adult frames. here, we give you a sampling of today's kids and the eyewear they love, as well as a look into what's selling.
ASK THE DOCTOR
GETTING STARTED, NEW DEVICES, AND MORE
Ask the Labs
By Joseph L. Bruneni
Kids With Character
In kids' eyewear, character branding is strong, but adult styling still rules
By ERINN MORGAN
How to Avoid Vertex Distance Problems
By JENEAN CARLTON, ABOC, NCLC
LOW VISION ORGANIZATIONS
Thanks to organizations like these, low vision is gaining more visibility:
Resource Guide
How To Reach Our Advertisers...
Moving Contact Lens Patients Into Premium Product
Five Tips for Getting the Whole Staff Involved in Upgrading the Patient Into Cosmetic Contacts
Protecting Kids (and others) through 'Duty to Warn'
Setting up a program to inform patients about impact resistant lens material isn't just smart... it's your professional duty
Marketing Clip-ons to Kids: It's a Snap
By ERINN MORGAN
Processing High Rx's
By Liz Mart
Seen at Optica
By Steph De Long
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