Articles
As the Lens Turns
Get the right kind of edger for your in-house lab by asking the right questions
Ask the Labs
By Joseph L. Bruneni
Big, Bold, and Beautiful
Larger shapes, bright finishes, and glittery details give frames gutsy, glam appeal
The Accessory Edge
Beef up your accessories to boost your bottom line during the holiday season
Bundling: A Dispensing Strategy That Works
A guide to effectively packaging premium lenses and lens treatments in good, better, and best categories
Bye-bye Glasses?
Will refractive surgery put eyewear in the dumpster, or will it just be another option?
Focusing on PALs and Progressive Readers
By ERINN MORGAN
Functional Art
Lantis launches Movado eyewear
Global Warming
Leaders of international frame companies discuss just how important it is to be a global business today
By Jim Jones
Teachers on Tap
Why more frame reps offer seminars to dispensers
The Underwear King
Charmant introduces Joe Boxer eyewear
Playing Dress-up
Fabulous Fashion Makes A Comeback This Fall. Goodbye Casual Friday.
Tommy Can You Hear Me?
This superstar of American designers listens to his fashionable public and gives them exactly what they want-including eyewear
Titanium Rules!
Why titanium is becoming the material of choice in frames
What's New for Buyers
Eyewear with Attitude -- L'Amy launches Kipling