Last Word
Article Index 2006

Accessories

Eye on Accessories: Solar Flair, Feb., p. 22
Eye on Accessories: To Have and to Hold, May, p. 36
Eye on Accessories: See Clearly Now, Sept., p. 50 

Business Management

Solving the Customer Service Mystery, March, p. 50
Doing Business, Doing Good, May, p. 40
Warning! Danger! June, p. 44
Redo is a Four-Letter Word, June, p. 52
Managing Warranties, July, p. 28
Buyer's Forum: Breaking the Mold, Aug., p. 68
Before and After, Aug., p. 58
Hot Topics—Commissions: Stop or Full Speed Ahead? Sept., p. 54
Over There, Sept., p. 68
Last Word: Facing Challenges, Sept., p. 152
Mission Accomplished, Oct., p. 32
Last Word: Training Tips, Oct., p. 80
Hot Topics—Spiffs: Reward or Punishment? Nov., p. 46
Out of the Shadows...Into the Shadows, Dec., p. 40

Children/Teens

Fix and Fit: Button Pads on Button Noses, June, p. 34
What's Driving Kids? June, p. 38
Buyer's Forum: Cute & Cool, June, p. 58
Last Word: Baby Talk, June, p. 88
Fix and Fit: The Parent Traps, Oct., p. 24

Contact Lenses

Focus on Contact Lenses: Dry Eye Dilemma, March, p. 42
Close Up on Contact Lenses: Best of Both Worlds, April, p. 24
Focus on Contact Lenses: Here Comes the Patient, June, p. 32
Close Up on Contact Lenses: Convenient Continuous Wear, Sept., p. 41

Continuing Education

Edging Today's Lenses, February
Meeting Lens Technology Challenges, May
Reducing Redos and Remakes, July
Making Adjustments, October

Equipment

Eye on Equipment: An Ounce of Prevention, March, p. 34
Eye on Equipment: When Size Matters, May, p. 32
Tool Kit: Getting to Work, Sept., p. 32
Is It Time to Get a New Edger? Sept., p. 82
The D.I.Y. Edge, Nov., p. 32
Eye on Equipment: What Not to Do, Dec., p. 30

Frames/Fashions

Dazzling Luxury, Feb., p. 30
Baby, You're the Tops, March, p. 58
Spring Color Cues, March, p. 68
Last Word: Celebrity Quiz, March, p. 128
Red-Hot Spring, April, p. 40
Buyer's Forum: Ladies First, May, p. 57
Getting Personal, July, p. 42
Universal Understanding, Aug., p. 38
Shades of Autumn, Sept., p. 86
It's All Fun and Games...Oct., p. 38
The Best-Dressed Man, Nov., p. 38
Fix and Fit: Making it Work, Dec., p. 28
Book Club, Dec., p. 34
Timeless Beauty, Dec., p. 48

Labs

Ask the Labs, Jan., p.24
Ask the Labs, Feb., p. 20
Ask the Labs, March, p. 32
Labs Wrap it Up, March, p. 80
Ask the Labs, April, p. 22
Ask the Labs, May, p. 30
Ask the Labs, June, p. 24
Ask the Labs, July, p. 22
Ask the Labs, Aug., p. 24
Ask the Labs, Sept., p. 28
Ask the Labs, Oct., p. 22
Edging Poly: A Troubleshooting Guide, Oct., p. 44
Ask the Labs, Nov., p. 24
Ask the Labs, Dec., p. 22 

Low Vision

Focus on Low Vision: Steps to Success, Jan., p. 26
Focus on Low Vision: A Secret No More! March, p. 38
Focus on Low Vision: Low Vision Mobile Unit Hits the Road, May, p. 34
Focus on Low Vision: Why Didn't They Tell Me? July, p. 24
Focus on Low Vision: Senior Class—Training Tips, Dec., p. 24 

Marketing/Store Design

Store Décor: The Great Indoors, Jan., p. 28
Marketing Matters: Rep School, Feb., p. 24
The Royal Treatment, Feb., p. 44
Sports Eyewear Setup, April, p. 34
Signs of the Times, June, p. 48
Store Décor: The Elements of Style, Aug., p. 30
Marketing Matters: Native American Protocol, Aug., p. 34
Marketing Matters: Planning a Big Event, Sept., p. 46
Frames at an Exhibition, Dec., p. 50

Opinion

Editor's Letter: Tell Me Why? Jan., p. 6
Editor's Letter: The New Luxury, Feb., p. 8
Editor's Letter: The More Things Change, March, p. 10
Editor's Letter: Too Many Choices, April, p. 10
Editor's Letter: Positioning Product, May, p. 12
Editor's Letter: Kids Deserve More, June, p. 10
Editor's Letter: Research Results, July, p. 8
Editor's Letter: A Moving Target, Aug., p. 12
Editor's Letter: Tell Me Why...Sept., p. 12
Editor's Letter: Winners and...Oct., p. 12
Editor's Letter: Picking Labs and Lenses, Nov., p. 8
Editor's Letter: Mirror Mirror..., Dec., p. 6

Retailing/Selling

Silmo: French Factors, Jan., p. 54
Buyer's Forum: Living Large, Feb., p. 50
Last Word: How Luxurious! Feb., p. 72
A Healthy Outlook, March, p. 86
Making Sense of Package Pricing, March, p. 92
Buyer's Forum: Show Biz, March, p. 98
On the Job, May, p. 46
Hot Topic—BOGO: Friend or Foe? Aug., p. 46
Value's Variety Show, Aug., p. 52
Last Word: Manpower Sales, Aug., p. 88
Buyer's Forum: Patient Training, Oct., p. 58
Buyer's Forum: Walking the Walk, Nov., p. 54
More to Love, Nov., p. 50
Last Word: Good Job! Nov., p. 72
Buyer's Forum: Golden Age, Dec., p. 54

Spectacle Lenses/Treatments

Best Looking, Feb., p. 36
Optics with a Twist, March, p. 74
Lens Tips: Bright Ideas, June, p. 28
Last Word: True Colors, July, p. 72
Getting the Angle on Aspheric and Atoric Lenses, July, p. 36
Progress Detected, July, p. 48
Nice Niche! Aug., p. 62
Glare and the 2 Ps, Sept., p. 60Work It! Sept., p. 72
Chipping Away, Sept., p. 78
Liberating Lenses, Oct., p. 50
Lens Tips: AR Gets Good, Better, Best, Nov., p. 26
True Believer: Converting Seniors from Bifocals to PALs, Dec., p. 44

Sportswear/Sunwear

Shimmer & Shine, Jan., p. 32
The Polarized Express, Jan., p. 38
The Sports Specifics, Jan., p. 45
Buyer's Forum: Sunglasses at Night? Jan., p. 53
Last Word: Sunny Sales, Jan., p. 72
The Extremists, April, p. 30
Sun Insights, April, p. 44
Buyer's Forum: Starting Lines, April, p. 50
Last Word: Playing it Safe, April, p. 72

Technology

Get the Picture, Jan., p. 50
Building Connections, May, p. 52
Buyer's Forum: Too Much Technology? July, p. 54
Business Edge: Getting E-fficient, Oct., p. 28