Lines and Launches

By Lindsey Aspinall

Photography by Peter Baker

Three�s Company

Luxottica Group Introduces Ralph Lauren Collection Trio

Three new Ralph Lauren collections have been launched by Luxottica Group: the Ralph Lauren Eyewear Collection, the Polo Eyewear Collection, and the Ralph Lauren Purple Label Eyewear Collection. Ralph Lauren Eyewear is comprised of 22 ophthalmic styles and 16 sunwear styles. The signature RL hinge and RL plaque distinguish this collection.

Polo Eyewear includes 15 sun styles and 21 ophthalmic styles. This collection remains true to the Polo spirit, combining East Coast Ivy League casual style with English refinement. The Purple Label is Ralph Lauren�s most luxurious and high-end men�s collection, and the eyewear is no exception.

The line uses fine materials like leather and is available in four sun styles and three ophthalmic styles. 

�These Ralph Lauren collections capture the distinctive designs and timeless look of Polo, Ralph Lauren, and Purple Label in a series of exclusive frames created for men and women who seek the finest in quality, details, and elegant finishes,� says Vittorio Verdun, vice president of marketing at Luxottica. For more information, call 800-422-2020 or visit www.luxottica.com.

Purple Label style PL 9003

Polo style 4008

Ralph Lauren style RL 8018

Like a lam

Modo Introduces Derek Lam

Modo has launched the Derek Lam sunglass collection consisting of six acetate and two titanium frames, all handmade by artisans in Japan. The

lenses within this collection are lightweight and polarized with AR coating. Lam�s philosophy for his sunwear collection was a return to the classic feminine frame shapes which were part of the look of the �40s and �50s when stars like Grace Kelly were in the spotlight.

�We are extremely proud and excited about this collaboration,� says Alessandro Lanaro, CEO of Modo. �Derek is one of the most talented designers of our time. His subtle elegance and sophisticated, out-of-the-ordinary materials fit perfectly with Modo�s product philosophy. We are looking forward to

positioning Derek Lam Eyewear as an exclusive

alternative to the conventional designer brands.� For more information, call 800-223-7610.

Sabrina

Frederica

Sleek and stylish

New York Eye debuts the Valerie Spencer Eyewear collection

New York Eye, a Hart Specialties company, has introduced the Valerie Spencer Eyewear collection�a series of sleek and comfortable designs that are made for the fashion-conscious woman. There are 20 ophthalmic styles in a range of colors, and each frame has a stylized �V� logo embedded in the

temple tip. The frames include features like unique temple designs, multi-laminate zyls, and surface treatments combined with sleek front shapes. These elements result in what Arthur Jankolovits of New York Eye calls �feminine power designs.�

�In essence, this is our first collection for young professional women who seek a cutting-edge look in the business and collegiate environment,� says Jankolovits. �Stepping down 20 years in age from the very successful market of the Joan Collins collection, Valerie Spencer frames have a clean cut,

all-business design.� For more information, visit the website www.newyorkeye.net.

VS9131

VS9120

Fashion-Forward

Beyond Vision Rolls out RBD

The RBD REBELDE line from Beyond Vision includes 12 ophthalmic and 12

sunglass styles in metal, zyl, and metal/zyl combinations for both men and women. The collection features a fun color palette, which includes hues like cranberry, deep purple, and bronze. The ophthalmic collection features details such as flex hinges, laser engraved temples, and crystal accents. RBD sunglasses feature many of these same details as well as polarized lenses available in select styles.

While this brand has its roots in the Hispanic/Latin culture, the company says these frames will appeal to anyone interested in quality and fashion for an affordable price. For more information on the new collection, call 305-718-4006 or visit the company website www.beyondvision.us.

Beauty of the East

Charmant announces NODOKA

Charmant USA has introduced the NODOKA collection, inspired by the culture and scenery of Japan. Simple and elegant frame designs reflect the charm of the Japanese culture with motifs such as take (bamboo), kigumi (interlocking wood), and nuribashi (lacqured chopsticks). The launch includes 11 styles in titanium, metal, and acetate. The color palette is comprised of hues inspired by kasane, the 12-layer Kimono worn by noble family members.

�There was a need in the market today for product which has its own unique sense of identity,� says Dee Berghuys, director of product and marketing at Charmant. �This new collection has a sense of individuality. Nodoka offers the consumer a truly authentic eyewear collection.� For more information, call 800-272-2042 or visit the website www.charmant-usa.com.

ND10139

ND10133

FRAME GALLERY

Bold Beauties

S�filo USA has launched the Oxydo ophthalmic collection. The line consists of 13 styles: two acetate, seven metal, three acetate/metal combinations, and one titanium frame. The frames

feature bold color combinations and are offered in shapes like rectangle and modified oval. �The concept of meshing trendy designs with bold color combinations gives the collection a unique style,� says Dick Russo, executive vice president of S�filo USA. For more information, call 800-631-1188.

Rock Out!

From ic! Berlin comes the superfine eyewear collection, a special edition collection of shiny sheet metal sunwear

comprised of five different models. The inspiration for the collection? Rock �n� roll! Style King was motivated by none other than Elvis Presley, the king himself. Shown is style Cash, inspired by the country music icon Johnny Cash. This masculine style features a pilot form with a double bridge and is offered in chrome/black-clear nylon or gold/brown-sand nylon. For more information on all the styles, visit www.ic-berlin.de.

Rev�d Up Revlon

Altair Eyewear has launched the Revlon eyewear collection, comprised of 10 models in an assortment of metal, acetate, and combination styles. Austrian crystals, studs, custom printing, and laser-cut metals adorn both the fronts and temples. The color palette includes unique shades like mocha swirl, peach pearl, and berry moss. �Each model was designed for a specific customer, from the glamour goddess to the perfect professional,� says product designer, Melissa Blais. �Colors, materials, and design details were meticulously coordinated so that each style would enhance the contour and complexion of a woman�s face.� For more information, call 800-505-5557.

Goth Chic

The signs and symbols of mysticism were the inspiration behind the Robert La Roche Gothic collection. The collection is comprised of sunwear styles in dark acetate embellished with crosses and Gothic Fleur-de-lys ornaments made of sterling silver. Several frames also feature engraved logos in a Gothic script on the temples. These frames offer a modern, chic look and are ideal for wearers looking for something a bit more edgy. For more information, visit www.robert-laroche.com.