Articles
Bottom Line: Equipment Cost Analysis
Think you're finished on in-office finishing? Think again. This Bottom Line tells you how to plan, analyze, compare, shop, and purchase a system that makes sense for your practice.
By KARLEN MCLEAN
Buyer's Forum
Pushing & Pulling for Green
Buyer's Guide
Tools of Business
Frame Introduction
New frame introductions
FYI
News bits from the industry
News
New Charmant CEO; UV public awareness campaign launched; Vision Expo recap
Going Green
How many ECPs, suppliers, and chains does it take to change the world? Our research shows the answer is, unequivocally: all of them. What optical companies can do to be more eco-conscious
By ERINN MORGAN
Smart & Beautiful
Today's hinge designs help frames last longer, look better, and work better at the dispensing table and in the consumer's world.
By AMY SPIEZIO
High-Definition Vision Defined
Plug in your high-resolution sound system, push the button on your digital camera, and tune in your high-definition television. Spectacle lenses are the next high-definition gadget that you and your patients have to get!
By KARLEN MCLEAN
Lines and Launches
What's new for buyers