OPTI-SHOPPER
frame introductions
EYEWEAR ADDITIONS AND LINE EXTENSIONS
ECO-FRIENDLY SUNWEAR
Costa Sunglasses introduces Motu, its newest model of Rx-able sunwear. Motu is made from a bio-based resin sourced from the perennial castor plant. This resin is nearly indestructible and produces increased durability and shape retention under extreme temperature conditions in both heat and cold.
In using this bio-based resin, Daytona Beach, FL-based Costa is able to reduce its manufacturing process emissions by 40% and reduce its overall carbon footprint.
Motu offers a medium fit for wearers and is offered in four frame colors: Blackout, Matte Retro Tortoise, Realtree Xtra Camo, and Matte Black Teak. Six Rx-able, polarized lens options (in glass or plastic) allow for a variety of lighting conditions and outdoor activities—ranging from low light (dawn) to extremely bright light. The suggested retail price starts at $169.
INFO: 800-447-3700, B2B.COSTADELMAR.COM
SWITCH IT UP
IZOD Interchangeable from ClearVision Optical introduces four new acetate styles with TR-90 temples that can be switched out with a simple click. Each frame is sold with a particular temple color plus an additional two temple colors of the customer’s choosing, giving three looks with a single purchase. Eight temple color choices are available in mix-and-match bold colors and tortoises.
The 3D-printed temple-locking system has a slim profile, and frame front colors include choices for both men and women and feature laminates, tortoises, and fades. Shapes are retro and classic: rectangles, squares, and wayfarer. Temples are available in 140mm and 145mm to fit a range of customers. Suggested retail price is $200.
INFO: 800-645-3733, CVOPTICAL.COM
MARCOLIN
Roberto Cavalli | RC975S | Metal/Swarovski crystals | 59/16-135 | Shiny Palladium, Shiny Rose Gold, Shiny Rose Bronze | Women
INFO: 800-345-8482, MARCOLIN.COM
L’AMY
Ann Taylor Petite | ATP803 | Acetate | 48/16-125 | Black/Burgundy, Tortoise/Teal, Brown Horn/Brown | Women
INFO: 800-243-6350, LAMYAMERICA.COM
RAY-BAN
Clubround | Acetate/Metal | 51/19-145 | Black and Red Havana, Black Fleck Havana, Havana Fleck, Wrinkled Black on Black, Wrinkled Blue, Wrinkled White | Unisex
A POP OF COLOR
Polaroid Sunwear from Safilo Group debuts its Rainbow collection: Six styles that exemplify the brand’s strong association with color and clarity by offering a variety of bold frame colors and polarized UltraSight lenses that feature glare-free vision, clear contrasts, and 100% UV protection at an affordable price.
The unisex collection includes three styles for adults and three for kids, which are identical but for adjustments in sizing. Styles include a square and a round shape in injected polycarbonate, and a metal aviator—available in an array of lens colors and mirrors that boast distortion-free vision.
Marketing materials are available and include six- and 12-place displays and window clings. The suggested retail price for the Rainbow collection is $60 (adults) and $39.50 (kids).
INFO: 800-850-3919, SAFILOUSA.COM
UNDER COVER
SPY Optic has teamed up with True Timber, a maker of popular camouflage-printed apparel and accessories, to introduce the True Timber series. Based in Inman, SC, True Timber uses high-definition digital images captured on hunting grounds to create realistic patterns. SPY Optic is using True Timber’s images of mixed hardwood and pine forests to cover SPY’s most popular frames with patterns inspired by nature.
The True Timber and Decoy True Timber prints are available on SPY’s Admiral, Dega, Dirty Mo, Farrah, General, and McCoy styles, also available with SPY’s proprietary Happy Lens, a six-base polycarbonate AR lens with 100% UV protection. Suggested retail prices range from $155 to $190.
INFO: SPYOPTIC.COM
REM
Converse | Q200 | Stainless Steel | 52/16-135 | Black/Purple, Blue/Tortoise, Purple/Pink | Women
INFO: 800-423-3023, REMEYEWEAR.COM
DRAGON ALLIANCE
X1/Transitions lenses | Snow Goggles | Transitions lens colors: Yellow, Light Rose, Amber, Clear | Unisex
INFO: 800-995-0008, DRAGONALLIANCE.COM
OGI
OGI | 4313 | 53/18-145 | Stainless Steel/Acetate | Blue/Blue Brown Demi/Powder Blue, Green/Sea Green Brown Demi/Green, Purple/Purple Burgundy Demi/Black, Black/White Pearl White | Women’s
INFO: 888-560-1060, OGIEYEWEAR.COM