ACCESSORIES

THE Kaleidoscope Effect

This season’s covet-worthy readers are all shades of the rainbow

PHOTOGRAPHED BY DAVID KRESSLER
WORDS + STYLING BY KERRI ANN RAIMO

get your readers on with a prism of hues that are in vogue this season.

Stocking up on reading glasses in your optical also makes good business sense. Readers sales in the optical channel alone rang in more than $88 million for the 12 months ending in June 2016 (up from $85 million for the same period the previous year), according to The Vision Council’s VisionWatch Report, 2016 OTC Readers Sales.

Better yet, 88.4% of reading glasses unit shares are purchased at a physical retail location, versus 8% on the Internet. Who is the average reading glass user? A majority (53%) of reader wearers are women, while 58% are men and women aged 55 and older.

Get inspired to flaunt the top pops of color to your patients with our exuberant reader mix.

Hue for You: (top to bottom) eyeOs model Laila is on trend with a gradient effect on the frame front shifting from purple to orange. Vibrant orange reader from Hilco’s Shoptic display comes with a matching colored pouch. Model P200 from FGX International’s new Polinelli collection offers patented blue-light-blocking technology. Peepers by PeeperSpecs goes geometric with its new Line Leader style. Model Flat Tire from eyebobs is fresh and funky with a purple front and clear temples. Corinne McCormack model Sydney from FGX International has a natural color mix. Scojo New York model Harper St. from Ogi Eyewear rounds out the mix in Seaside color.