CARTIER CRAFTSMANSHIP

Kering Eyewear, a part of the Kering Group, and the Maison Cartier unveil the new, luxurious Cartier Eyewear collection for Spring/Summer 2018.

Founded in 1847, the Maison Cartier is celebrated globally for its exclusive collections of precious and fine jewelry, wristwatches, and accessories.

“Our combined, highly specialized teams will be working to build on the incredible prestige of the Maison Cartier to develop and exceed the uniqueness of the brand in the eyewear category,” says Kering Eyewear Chairman and CEO Roberto Vedovotto.

Suggested retail pricing for the three main collections—Santos de Cartier, C de Cartier, and Panthère de Cartier—is $445 to $895 (with some specialty product at a higher price point).

INFO: 844-790-9165, KERING.COM

PAW PATROL FOR TOTS

New Collection Inspired by Popular Children’s TV Show

Nouveau Eyewear debuts PAW Patrol Eyewear, a new collection for preschool-age boys and girls and inspired by the Nickelodeon TV show “PAW Patrol,” coming up on its fifth season.

”’PAW Patrol’ has become a national phenomenon,” says John DeLuna, marketing director for Nouveau Eyewear. “PAW Patrol Eyewear is sure to delight millions of girls and boys who can’t get enough of these amazing pups.”

The new collection offers three styles (PP01, PP02, and PP03) in various shapes and colors with kid-friendly appeal. Parents will also approve of the frames’ ultra-flexible TR-90 construction and 180-degree hinges.

Pictured is style PP02 in Pink.

Suggested retail pricing is $99.

INFO: 800-292-4342, NOUVEAUEYEWEAR.COM

TO THE MARKET: “Nickelodeon is currently home to four of the top five preschool shows on all TV, led by ‘PAW Patrol’ at No. 1.”

—NOUVEAU EYEWEAR

CAMERA READY

PogoTec Introduces Eyewear-Ready Wearable Camera

PogoTec offers a new profit center for eyecare professionals with PogoCam, a wearable HD camera that attaches magnetically to almost any frame via the PogoLoop universal adapter. Three PogoLoops are included with each purchase.

An ideal alternative to “bulky, one-size-fits-all frames that have a camera permanently built in,” says the company, the PogoCam is smaller than a tube of lip balm (weighing less than two dimes) and captures the wearer’s unique point of view through photos and video.

With PogoTec’s smart case (included with every PogoCam purchase), wearers can easily charge the device and also transfer captured footage to smart phones or tablets via Bluetooth and the free PogoCam iOS and Android app.

Suggested retail pricing is $149.

INFO: 844-704-0525, POGOTEC.COM

TO THE MARKET: “PogoCam takes up to 100 photos or six 30-second videos with audio with its 5-megapixel sensor and focus-free optics. The pocket-sized smart case included with every PogoCam purchase complements the camera with additional memory and battery power. It can store 16,000 photos or 90 minutes of video and recharge the camera three times when traveling.”

—POGOTEC