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Sept. 25, 2020 — Typically held in February, Transitions Academy will celebrate its 25th year as one of the industry’s most well-recognized educational events June 13-16, 2021, at the JW Marriott Grande Lakes in Orlando. The submission dates for the Transitions Innovation Awards—open to optical industry professionals, educators, retailers, optical laboratories, ndependent ECPs, and practices—are also being extended.
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The Transitions Innovation Awards categories include: 2020 Transitions Brand Ambassador (individual-only award), Retailer of the Year, Eyecare Practice of the Year, Best in Training, and Best in Marketing.
Nominations for all Transitions Innovation Awards will be accepted online at TransitionsPRO.com/Awards in January 2021. To enter, candidates must complete a nomination form and detail their 2020 efforts in the following evaluation areas: commitment and inspiration, goals, plan and creativity, and impact/results.
An Innovation Awards resource guide and past winner profiles are available to assist interested industry professionals with the nomination process, as well as provide a structured way to focus on and track their goals throughout the year.
Nominees may enter more than one category and can self-enter, or can be nominated by a lab, lens manufacturer, industry colleague, or other industry organization representative.
Industry professionals interested in attending Transitions Academy 2021 can learn more at TransitionsAcademy.com.