April 12, 2023 — Blue Point Capital Partners has announced its acquisition of Eyebobs as part of the firm’s broader plan to build an eyewear platform designed for business-to-business and business-to-consumer growth.
 
The announcement comes just following Blue Point Capital Partners’ investment in Europa Eyewear, where Jeff Cole and Holly Rush will serve as advisors and board members while providing guidance to Europa’s management team. Cole and Rush will take on the same roles for Eyebobs.
 
Founded in 2011, Eyebobs set out to address the gap between inexpensive readers sold in the mass market and designer frames sold by optical retailers.
 
“Europa and Eyebobs have highly complementary capabilities, as well as likeminded cultures and values, making this investment a natural next step in the development of our eyewear platform,” says Rush, operating executive for Blue Point Capital Partners. “Eyebobs’ distinct brand and value proposition truly resonate with consumers. With the capabilities and strengths of Europa, we believe this is a powerful combination poised to expand the brand’s reach and capture significant growth opportunities.”
 
For more information: bluepointcapital.com.