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Why offering hip eyewear to graying boomers will give your business a kick
By Joseph L. Bruneni
Practitioners discuss the best candidates and how to tap this growing
Marketing to the Mature
By ERINN MORGAN
Today's active seniors demand changes in everything from your office processes to your spectacle lens presentation procedures
Rimless and Faceted Eyewear
What's New for Buyers
The NEI Initiative…A Look at the Whole Low Vision Picture
Tips on how to frame older faces with flattering eyewear
A Question of Access
